Analytics & Intelligence Engine

Scan Intelligence in Real Time

Every scan tells a story. QRZone captures device, location, time, and conversion data -- then turns it into actionable intelligence for your team.

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Deep Scan Intelligence

Go beyond scan counts. QRZone analytics reveals who scans, where, when, and what they do next.

Real-Time Scan Tracking

Monitor scan activity as it happens. Live dashboards update instantly with scan counts, unique visitors, and engagement metrics.

Conversion Funnels

Track the journey from scan to conversion. Measure form submissions, page views, click-throughs, and custom conversion events.

Audience Demographics

Understand who is scanning. Device types, operating systems, browser data, and language preferences for audience profiling.

Geographic Heatmaps

Visualize scan activity by country, region, and city. Identify high-performing locations and optimize physical placement.

Custom Report Exports

Export scan data in CSV, PDF, or via API. Schedule automated reports for stakeholders with branded templates.

Campaign Comparison

Compare performance across campaigns, QR codes, and time periods. Identify trends and optimize based on historical data.

How It Works

Deploy Your QR Codes

Every dynamic QR code created in QRZone automatically tracks scans. No additional setup or pixel installation required.

Monitor in Real Time

Access your analytics dashboard to see live scan data. Filter by date range, campaign, QR code, or geography.

Export and Share Insights

Generate branded reports for clients or stakeholders. Schedule automated email reports or pull data via API for custom dashboards.

Frequently Asked Questions

Does analytics tracking require any additional setup?

No. Every dynamic QR code in QRZone includes built-in analytics. Scan tracking, device detection, and geographic data are captured automatically from the first scan.

How long is analytics data retained?

Data retention depends on your plan. Free plans retain 30 days, Pro plans 90 days, Business plans 1 year, and Enterprise plans offer custom retention up to unlimited history.

Can I integrate QR analytics with other platforms?

Yes. QRZone supports webhook notifications, UTM parameter pass-through, and marketing pixel injection. Data can flow to Google Analytics, CRM systems, and custom dashboards via API.

Is scan data anonymized?

QRZone processes scan data in compliance with GDPR and international privacy regulations. IP addresses are anonymized by default, and no personally identifiable information is collected from scanners without explicit consent.